Hispanic Market Research
ASI offers a bilingual/bi-cultural research division created to
enable our clients to understand and address the special needs of the Hispanic market.
Benefits of the ASI System:
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Understand how Advertising Content is Impacting Attitude and Purchase
Decisions.
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Discover the Particular Elements and Timing that is Working or not working in your
content with your target audience.
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Large socio-economically diverse respondent database and market region for Hispanic
Market Research.
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WEB Streaming, Video Conferencing and Internet Research capabilities.
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Real Time Spanish Language Translation.
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Spanish Language Survey Design and Tabulation.
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Hispanic Moderators.
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Conveniently located 15 minutes from Burbank Airport and 35 minutes from LAX.
With a large and socio-economically diverse database of
Spanish speaking respondents and having worked for some of the largest Spanish
Language Television broadcasters and combing that with 50 years of leadership in TV and Advertising
Marketing Research, ASI is able to provide some of the most effective tools used in the Television and
Advertising marketing research industry.
ASI has unique world class, state of the art, high definition content
testing systems and among the best research analysts and moderators. ASI can perform an array of
quantitative and qualitative studies. From simple focus groups to ViewTrac real time response testing, and
from adhoc phone and internet studies to in-home viewing studies, ASI has the depth and breadth of research
experience to perform advanced Hispanic marketing research.
ASI provides real time translation services, moderating, and
recruiting both for our Los Angeles facility and can perform ViewTrac real time product and content test anywhere
in the United States. We can design surveys and perform data
tabulation as required. Please review all of our market research capabilities as we can perform a full
spectrum of standard and adhoc quantitative and qualitative methodologies for both English and Spanish speaking
markets.
For more information on our Hispanic marketing research in the
greater Los Angeles region call Adriana Lopez at 877-594-2743.
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